Sneakers and caps are more than just fashion accessories. The EMPIRE brand presentation makes that very clear. With its great attention to detail and the courage to try out new things, EMPIRE also convinced the jury of the prestigious German Brand Institute. On 29 June in Berlin, it presented the brand with the German Brand Award in the ‘Excellence in Branding’ competition class for the ‘Sports and Outdoor Activities’ category.
EMPIRE combines excellent product performance with first-class brand communication. Because the brand credibly embodies the philosophy of life of many generations. Whether it’s modern packaging in a graffiti look, story-telling in the online magazine, sustained dialogue in the relevant social media channels or a compelling trade-fair concept with unique selling propositions: EMPIRE speaks the language of the sneakerheads because it’s made by people who love sneakers!